It’s no secret that most content/article marketing these days is dropping in quality at a rapid pace. This is surely not the case for a lot of content hubs out there, especially with InfoBarrel. By now I imagine most of our readers have heard of them, are using the site and or have planned to. While a lot of content farms got hit in the Google Panda update, Infobarrel keeps on thriving due to its strict content policy and quest for quality. This site is a gem among ugly ass stones my friends!
Why am I writing about the site again? Well they recently added a feature that will further their quality standards to new heights. If you’re citing a reference you can now implement the location as well as bibliography information. This is quite unique and super helpful for those serious writers looking to keep their content thriving in the SERPs.
This is the kind of good stuff all content hubs should have, but only the best of the best will adapt and continue to rank hard. You can choose from many different sources to attribute including books, encyclopaedia’s, magazines, newspapers, dictionaries, websites and reports. Linking out to credible sources is a must in my opinion, and this should really go to adding more authority to their site. If you’re not writing awesome content on here then you’re really missing out! Forget about the link benefit and go for the juicy traffic that you can score from their authority ranking power.
There are an endless stream of commercials out there, some good, some bad. Some are so bad that they’re amazing and that brings us to my commercial post of the day. My Spanish isn’t so hot, but Chip was kind enough to lay down the English words for this one of a kind computer store commercial. Thanks to Reddit and our marketing team, we hope to bring some more attention to Chip’s talents and his knack for the craziest tech gear south of the border!
Fiverr.com is a hot topic these days and it has inspired a whole niche of microjob sites in the process. I’ve been quite intrigued with the whole idea, and I’m always browsing Fiverr for the vast database of unique opportunities. You can get everything from video marketing, to advice and yes of course SEO. Now you all know that we deal in the more higher ending of link building, social media and branding. With that being said, I don’t recommend a lot of the “SEO” you’d find on here. It’s almost always not something the Google TOS would agree with, and that’s dangerous for big brands.
So what do I like? Well, the amount of unique little extras one can get for their brand here is quite interesting. We’ve been experimenting with an Ecommerce site of ours with a few of the following tactics listed below. The result? A whole bunch of content that has pushed our site to a new level of quality. There are all sorts of different marketing tactics to take from here, so snoop around and see what might work for your business. And hey, if it doesn’t then you’ve only wasted $5 bucks!
Marketing Tactic 1) QR Codes
These nifty little codes are all the rage and we wanted to have one to market our online shop with. For $5 you can have a custom one designed and sent back to you within 24 hours, just check out this post here or do a search for others offering the same service.
Marketing Tactic 2) Facebook Landing Page
If your brand doesn’t have a landing/intro page for your Facebook account by now then you’re missing out! We’ve been getting a lot of our clients to get this done as it looks way more professional. Looking good inspires confidence, and getting that for only $5 ain’t too bad neither! I had one landing page designed by this bloke, and it was well worth the price.
Marketing Tactic 3) Have Videos Made
Videos can be a pain in the ass sometimes, especially for an online brand where no one wants to get behind a camera. We’ve been experimenting with a few of the people who make videos with their puppets. You can use the highly recommended getting a commercial done by a puppet, or a real human who can pitch your website/brand/product. There are plenty of really unique options here folks….you can even get video effects done for $5!
Marketing Tactic 4) New Banners & Graphics
When’s the last time you had graphics, a logo or a new banner done out? There are a whole bunch of awesome designers, coders and ad copy people offering some great deals. Even if the banners are different from what you’re doing, live a little and switch it up because you never know what will happen.
Marketing Tactic 5) Writers & Song Writers
We recently had a bunch of songs, jingles and voice overs done for our Ecommerce website, and it all worked out quite well! Besides that, we’ve even outsourced some writing which has turned out better than expected. I’m sure a lot of you are sick of dealing with content writers, but for the easy stuff I say jump on Fiverr.
So our own branding slogan is as the new banner says. While it sounds cool (right folks?), what does it mean really and how does it make us differ from most of the other companies out there? I thought I’d explain it in a little more detail, and hopefully show everyone what we’re about. There are a million in one ways to market your business online, just not all of them are perhaps the most suitable route. We do our best to send companies in the right direction, and this of course requires more than just a handful of good links.
While there are thousands of SEO consultants, companies and guru’s out there, we aim to always offer something unique to the client. The marketing game is always changing, and a company that forecasts, plans and adapts to those changes will never have to worry about a “dreaded” Google algorithm update. With that being said, our company makes sure every client is dead aware of not focusing on free Google traffic as their sole source of business. If you’re in this boat now, and you’re still sleeping sound at night, then I’m here to shake off that thought process.
Our companies process for each client is highly customised and fine tuned for your market in depth. Our team is here to help build amazing content, sniff out those diamond in the rough links and help you conduct social media like a BOSS. We’re a boutique marketing firm that aims to been felt as an extension of your brand! This philosophy has kept the majority of our client base with us for years, and not just a pump and dump process you’ll get with a lot of other agencies.
Our firm is also aimed for the brands that are in a competitive landscape. We prefer to work with clients that need more than just one month of consulting because there’s no miracle cure for bad rankings. So if you’re looking for a team that can do it all, don’t hesitate to get in touch. We provide extremely in depth proposals at no charge. All our clients, regardless of budget also get 24/7/365 direct contact support from our team, and we’ll never charge for that.
Who isn’t a fan of the Dos Equis Man? The beer brand has done an excellent job with their marketing and branding, and to be considered a meme just solidifies your efforts. I’ll get a Dos Equis whenever I’m at a restaurant, and hey, it even isn’t that good of a beer. I always get a kick out of the meme’s created, so I thought we might as well make our own for the sake of a lazy Canada Day. I’m the only one in office today so I feel the need to start slacking as it’s 3 PM.
The latest and great Nexus S 4G phone is luckily dropping in the States, but not here in Canada. We however have mostly American channels, so that means I get to catch your commercials. I was back home visiting with the parents in Vancouver when I caught this commercial in between a show, and it was good enough to get on here. Cats are huge on the interwebz, this is no secret and it was an excellent pairing for their latest marketing endeavor.
I’m a huge fan of augmented reality and I’m really excited with the pace the technology is advancing. I recently came across the latest and greatest app called Daqri which isn’t quite ready for the public. I can see how augmented reality is going to be the next big thing for many industries, so don’t miss out on this business opportunity. The details are little vague for Daqri so far but you can read more about how it works on their blog and follow them on twitter after checking out this demo video.
I was really impressed with the work Hyundai did with their latest car when it came to branding, marketing and just the overall product in general. This definitely will be the year that more and more mobile app’s for your car will be driven out, so let’s take a look at the future that’s already here. Besides having your entire Hyundai car manual at your finger tips, this iPad app has a whole slough of features to assist you in your travels.
This app, as I mentioned, has the manual with every bit of help and information and then some. Perhaps the second most hand features is that it can locate the nearest Hyundai dealer and schedule a service session! The marketing team behind Hyundai also made sure you can browse other vehicles from their line up..very smart! Now enough of my blabbing and finally let’s look at the app.
Find out the results of a year of high volume content marketing on guests blogs taught us money still talks. Read the results!
Join Us On Facebook
Negative SEO Attack?
Check out the anatomy of a "negative SEO" attack on our own site in our latest post. There's too much worry about these attacks happening, but I wouldn't worry too much about it. Come read what I think and just what to do if anything like this happens to your brand.